We build podcasts around the people you want to know.

A done-for-you podcast for high-value B2B firms. You host. We handle the strategy, guests, production and content.

Tell us who you want to reach. We'll show you how we'd build the show around them.

M&A advisory · Executive search · ERP and CRM partners

How it works

You have the conversation. We run everything around it.

The people you want to know are busy and difficult to reach. A podcast gives you a legitimate reason to start a conversation without asking for a sales call. We handle the rest, so the show never becomes another job on your plate.

  1. 01 · Before launch

    Build

    We shape the show around your business and the people you want to reach, all written down before anything is recorded. We research the guests, and you approve every name before we contact anyone.

  2. 02 · One conversation per episode

    Host

    You have the conversation. We handle the invitations, booking, guest prep and recording setup around it.

  3. 03 · 4 to 6 days after recording

    Publish and follow up

    You get a finished episode, plus short clips and posts for your channels. We track every guest and remind you of the next step, so the relationship doesn't end when the episode does.

Example show

What a show could look like for an M&A advisory firm.

This is an example, not a client. It shows how we would plan a show for a sell-side M&A advisor in the lower middle market.

The Exit Room

Conversations with owners, founders and advisors about what it really takes to build a company worth buying.

Sample episodes

  • What I wish I had known before I sold my company
  • The numbers a buyer checks first
  • How to plan an exit five years early

Sample guest list

  • Owner of a family manufacturing businessFuture seller
  • Founder who sold their company two years agoPeer of future sellers
  • CPA who advises owners before a saleReferral source
  • M&A attorneyReferral source
  • Wealth manager for business ownersReferral source
  • PE partner active in the sectorBuyer

Who it's for

For firms that win work through a few key relationships.

Each show is built around the people your firm most wants to know.

M&A advisory

Your guests: owners, advisors, attorneys, CPAs and other deal sources.

Executive search

Your guests: CEOs, executives, operators and hiring decision-makers.

ERP and CRM partners

Your guests: CFOs, COOs, CIOs and the advisors around them.

And similar high-value B2B firms

Our production work, for Wojo Media

The team that will produce your show.

For two and a half years, we have run the content operation for Wojo Media. The same team records, edits and publishes your podcast.

Jason Wojo seated at a microphone in a studio

Wojo Media

Years with Wojo, ongoing
2.5+
Long-form videos
30+
Wojo client accounts we edit for
40+
Short-form videos
1,000+
Read the case study

From a production client

“There's always another agency in my inbox wanting to take over my post-production. I always tell them the same thing: not a chance, VizualZ Media's work blows anything you'd produce out of the water. Thanks anyway.”

Jason WojoWojo Media

We don't promise clients or revenue. We give you a repeatable reason to talk to the people you want to know.

FAQ

Questions before the call.

Book a call (opens in a new tab)
How is this different from a podcast production agency?

Most podcast agencies start with the show. We start with the people you want to know.

Before we think about episodes, we list who you want to know and why. Then we build the show to give you a reason to talk to them.

We then handle the guest research, outreach, production, publishing and ongoing management.

How much of my time does it take?

Your main responsibility is the conversation itself. We handle the work around it.

Can you get busy people to say yes?

Not everyone will, and we don't promise that anyone will. We research each person and write a personal invitation that says why they were chosen, what the conversation is about and how much time it takes.

You approve a longer list than you need. When someone says no, we move to the next name and handle the follow-up.

What about confidential deals and searches?

Nothing about a live deal, a live search or a specific seller is ever recorded or published. We sign an NDA where you need one.

Recordings stay private, you approve every episode before it goes out, and we remove anything sensitive on request.

How do you measure whether it's working?

We look at who comes on the show, which guests turn into real relationships, and the content each recording gives you.

We track downloads too, but they are not the main goal.

Is this for every business?

No. It works best when a handful of relationships can change your business.

If you want big download numbers or to become a media personality, a different kind of podcast will suit you better.

What does it cost?

A flat monthly fee, never per clip or per hour. It depends on episode cadence and the agreed scope of guest research. We go through it on the call.

Leave everything around the conversation to us.

Tell us who you want to reach and what you want the podcast to do for the business.

Book a call (opens in a new tab)

20 to 30 minutes. No pitch deck.